17 Feb

6th of February, 2020, New York – The city that never sleeps starts the NYFW marathon of shows and events ready to monopolize the city’s vibe for a week to come….

New York Fashion Week debuts with Asian brand from Taiwan, oqLiq . The fashion show took place at the Spring Studios from Varick Street, a location whose threshold has been passed by a huge number of famous designers and famous models for many years now.

The innovative menswear brand showcased its FW20 collection entitled, Omni Direction. Focused on technical design and new-tech materials, each look played a part set for the most fashionable hike, whether up a mountain or on the streets of Soho.

Taking a new twist on urban outdoor dressing, oqLiq showcased a varied depth into outerwear, from juxtaposing color levels across its many trench coat and short jacket models; all highlighting a great attention to tailoring and details like curved zippers on trench coats, hidden buttons and zippers for convertibility. Noticeably bold hemlines and narrow, yet, asymmetrical lapels were just some details seen in the collection that hit the runway on Thursday night. Vests also made their mark throughout the collection, several looks – some sleek and simple with singing belts, ribbon detailing and others oversized with exterior pockets.

Many pieces of the “Omni Direction” collection are ready for a variable of weather activity, rain or shine, with several unique details like geometrical patchwork and irregular arrangement of pockets on coats and pants. Darker hues dominated the collection: navy, olive, grey, charcoal, taupe and black, with layered pieces a few shades both darker and lighter. Fabrics and textiles used throughout the collection were polartec, nylon, poly and cotton. Each look was paired with edgy hair and makeup by Romana’s Beauty team on a parade of diverse and unique models.

Though traditionally menswear, oqLiq wanted to make its first ever mark on the NYFW scene with a unisex approach, showing one of the looks on a women – sticking true to gender neutrality in the fashion industry, today. Notable guests of the brands first New York show included Julian Talley (New York Giants player), Joshua Whittaker (VH1 Black Ink cast member) and Francesca Curran (Orange is the New Black).