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18 Apr

The Middle-East with Ayten AlKhayat

Ayten

Emirati based designer, Ayten AlKhayat, launched her brand in 2016 wishing to change the perception of women in the Middle-East. 

The brand has created a connection between structure, craftsmanship and fabric, highlighting both the femininity and strength of the woman. It was born out of a desire to encapsulate the compassion, empathy and core strength that is central to womanhood.

At the helm of this vision is designer Ayten AlKhayat epitomising the international woman she dresses, she has amalgamated the influences brought about by her European, African and middle eastern heritage to bridge the gap and highlight her lifelong passion for design, ethical issues and organic materials.

Dissatisfied with the status quo and the propensity for using man made substances, Ayten launched a brand that would serve the need for natural fabrics and materials whilst creating beautiful pieces within a world of luxury. 

Working with Synthesis in mind, the brand has created a collection: clothing that shares a utopian utility. The strength yet wistful nature of women is explored through the disposition of high-end textiles and complex craftsmanship layered onto tones inspired by earth. 

Intertwined in this brand’s DNA is a woman’s landscape, associated with utopia, freedom, strength, solidarity, and intrinsically death and rebirth.

Article by: Totem Fashion Paris Article edit: by Fashion Magazine 24

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