Ukrainian Fashion Week SS27 – I’M HERE

Ukrainian Fashion Week SS27: I’m Here

Kyiv, September 2026 — There is a particular kind of elegance in continuing. At Ukrainian Fashion Week’s 59th season, held in Kyiv for Spring/Summer 2027, 50 Ukrainian brands presented collections while the reality of war remained unmistakably close. Air-raid alerts repeatedly interrupted the schedule, sending audiences and designers into shelters before the shows resumed. Rather than diminishing the week, these interruptions became part of its meaning.

For VIKTORANISIMOV, DARJA DONEZZ and VOROZHBYT & ZEMSKOVA, the runway moved underground during prolonged alerts. At J’AMEMME, guests waited for more than two hours at Kyiv Central Railway Station before the presentation could begin. The COAT by Katya Silchenko opened the runway programme at the National Opera of Ukraine, creating an extraordinary juxtaposition: eveningwear, ceremony and beauty set against the tension of a country at war.

This was Ukrainian fashion without the distance of abstraction. The collections were being designed, produced and presented in the same environment in which everyday Ukrainian life continues. As Ukrainian Fashion Week CEO Yelyzaveta Ushcheka observed, behind every collection is a team choosing to create and build its future in Ukraine despite extraordinary pressure.

Yet SS27 was defined by more than resilience. There was a palpable sense of progression. Ukrainian fashion is developing new business models, strengthening its domestic market and looking increasingly outward, with international expansion becoming part of its future rather than simply an aspiration.

Craft provided another powerful expression of that identity. Behind the Craft, presented at Mystetskyi Arsenal, brought together more than 70 fashion looks and contemporary design objects. Curated by GUNIA Project co-founders Maria Gavryliuk and Natalia Kamenska, the exhibition positioned traditional Ukrainian craftsmanship as something alive — capable of evolving, influencing contemporary design and generating new cultural and economic value.

Fashion’s relationship with art also deepened. KACHOROVSKA collaborated with Olga Stein, ARTICLE with Ivan Grabko, while BOB BASSET returned with MUTABOR, its first full collection since 2015. RUSLAN BAGINSKIY extended its visual universe into fragrance with an immersive installation.

Alongside established names such as FROLOV, GUNIA Project, POUSTOVIT, PASKAL, PRZHONSKA and NADYA DZYAK, a new generation continued to emerge. APSARA received KACHOROVSKA’s Emerging Brand Prize, while Oleksandra Sakhaudinova won the Grand Prix of Look into the Future.

But perhaps the most resonant image came at the close of the season, when SYNDICATE ended its show with the performance I’m Here.

It was more than a finale. It was a declaration. In Kyiv, Ukrainian fashion continues to insist on visibility — not despite reality, but within it. I’m here!

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